Business Profile: JBL Strategies is an international communications and marketing consulting business, specializing in the Arts, Travel & Tourism, and Wine industries. The firm provides a senior level consulting resource to both corporate and not-for-profit clients, focusing on branding, strategic planning, and marketing communications. JBL's mission is to help clients expand awareness, manage reputations, increase revenues and reduce costs through effective strategies. The company also serves as an on-site 'bridge' during management or company structure changes, or at times of extraordinary workload for communications executives.
See Jane Baxter Lynn's Industry Watch interview and PR Perspectives at www.workinpr.com. Subjects include:The importance of partnerships in communications; Fundamentals of Planning in Communications; Websites as Personal Assistants; Using a PR Agency; Principles of Communications; Guerilla Marketing and Protecting your marketing and communications identity and materials.
Also visit on-line lifestyle magazine www.showcook.com to enjoy Jane's food and travel features on Austin, Seattle, Washington D.C. and the Four Seasons Restaurant, New York.
